STEVE INSKEEP, host: NPR's business news starts with a cell phone plan from Wal-Mart.</s>STEVE INSKEEP, host: The gigantic store chain is hoping to undercut some of the big cell phone operators with the first cell phone plan of its own. The service is called Family Mobile. It targets families who need multiple phones but don't want a full wireless contract. For $45, customers will get unlimited calling and text messages. And for every line they add, its another $25.</s>STEVE INSKEEP, host: Wal-Mart's new system uses the network of wireless carrier T-Mobile and the Wal-Mart prices undercut T-Mobile's own prices for phone plans.
Wal-Mart is hoping to undercut some of the big cell phone operators with a cell phone plan of its own. The service, called Family Mobile, targets families who need multiple phones but don't want a full wireless contract. For $45, customers will get unlimited calling and text messages.