BALDWIN: You are watching CNN. I'm Brooke Baldwin. Back to the story of the day, mega popular. We're talking 20 million viewers on a single night for the "Roseanne" reboot. It has now been cancelled. Our senior media correspondent, Brian Stelter, has gotten a little more scoop on the background of all of this, as a result of the racist tweets from the star of the show. But advertisers? What was happening?</s>BRIAN STELTER, CNN SENIOR MEDICA CORRESPONDENT & CNN HOST, RELIABLE SOURCES": I don't want to take away Disney's moral stance here, corporate America doing the right thing against racism, but there were also some financial pressures and that's a reality of the television business. One of those pressures I'm told was from major advertisers. It's the TV up fronts, where advisers begin to buy ads up front. Roseanne came out and pitched her new season and she was the star of the show. However, now today, some advertisers were starting to get on the phone, starting to express second thoughts. I think the reality is ABC was not going to be able to get sponsor to pony up big money for ads on Roseanne and the other were some of the actors and producers were getting on the phones with their agents saying I'm not so sure I want to be part of a show, part of season two. But that's because of the outrage and disgust of Roseanne's words. That made it a little bit easier for Disney to take this action and cancel the show.</s>BALDWIN: We saw the name. She's the executive producer of the show, Wanda Sykes, when she backs out, it makes you wonder --</s>BALDWIN: There are other people calling off. Brian Stelter, thank you very much.</s>STELTER: Thank you.</s>BALDWIN: More on this. Plus, as I speak, Kim Jong-Un's former top spy on his way to the United States in hopes reviving the summit with President Trump. But he's also the alleged mastermind behind that Sony hack. We'll discuss that next.
ABC Cancels "Roseanne" after Star's Racist Tweets